Do you want to know how The Irish Fairy Door Company’s brand was built?
Do you want to connect more effectively with your customers and hone your messaging? If so, storytelling is the way forward! Learn how to create ‘thumb-stopping’ content for the digital world we live in today. If you are serious about building your company’s brand but can’t afford big brand agency prices, we can help!
There’s no doubt about it, Niamh is what you would call a serial entrepreneur! She started working for herself back in 2001 when she began singing for wedding ceremonies. Not long afterwards Niamh turned her crafting hobby into a business and Daydreams and Moonbeams was born. Then in 2008 Niamh invested in a franchise called Jo Jingles (music classes for young children) in the North East and most recently co-founded the The Irish Fairy Door Company.
Niamh truly believes that brand storytelling through social media is essential for any small or medium business to grow in today’s digital age. Bringing it all back to basics, just like she did in The Irish Fairy Door Company, Niamh wants to encourage other SMEs to really ask themselves what it is that they want their customer to know about their product or service and encourage them to communicate that as clearly and authentically as possible.
With all business, at the end of the day, Niamh believes it is all about ROI (return on investment) and the way to do that is to build your brand community who will then, without doubt, turn into your very best customers!
Niamh’s absolute passion is helping small business and for that reason she is dedicated to making her service attainable for all, no matter what stage your business is at.
On-site half day or full day training with all relevant staff in your business. Ongoing mentoring available.
When you don’t feel that you can leave your business Monday to Friday, come along to our Saturday workshops (can be part of a group of alternatively, individual training).
Book Niamh to come along to your event, to talk all things fairy doors/content creation and deliver her top tips for customer engagement!
"I first heard Niamh speak when she won the IMAGE 'Entrepreneur of the Year' award but had been a huge fan of her company for many years, loving the products and the story behind the brand. As a result, you can imagine my excitement when we got the opportunity to work directly with her and learn from her immense experience. Niamh is incredibly knowledgeable in all things brand and messaging and her expertise when it comes to navigating content on social media is unmatched. Every company should treat themselves to a consult with Niamh. You won’t be disappointed!"- Gillian Brady
“Before I met Niamh, I had so many ideas and selling points for my business; I felt overwhelmed and was struggling to get my point across. After just one hour with Niamh, I left with a defined message, clarity and a vision that simplified the way forward.
That hour has seen my customer engagement, brand recognition and personal confidence really grow!
Thank you Niamh!”
“I enlisted the help of Niamh while setting up my hair styling business. I knew what I wanted for my business but I wasn't sure how to put it all in place and get my messaging just right. Niamh is very enthusiastic, knowledgeable and made it seem very straight forward, giving me the clarity I really needed. She came up with great ideas and was there to help me every step of the way! Now I'm up and running a long time and have found Niamh's advice to still be very applicable today as my business continues to grow. I highly recommend Niamh and am extremely grateful to her.”- Suzanne Fitzgerald
“As president of Network Ireland, Dublin Branch I asked Niamh to come and speak. I was aware of Niamh and the story of the Irish Fairy Door Company and was delighted when Niamh agreed to speak at our network event. Niamh spoke with passion about the ups and also the downs of running your own business. She was bright, funny articulate and honest. It was one of the most popular of our Networking events and that was down to Niamh and her honest and genuine account about the reality and vulnerability of running a business. She kept it real and spoke from her heart and all who listened could relate to her story. Such a magical person to meet and delighted to see her progress in life beyond the Irish Fairy Door Business. This does not surprise me in the least, a lady making a difference in the world!”- Marie Nugent
“Nothing captivates an audience like a great story – no matter what industry you work in. Niamh is an expert at unlocking the essence of a brand and quickly understands the vision for a business.”- Ken Condon
“Niamh Sherwin Barry of The Irish Fairy Door Company was a keynote speaker and MC for our National Women's Enterprise Day (NWED) in Wexford on the 18th October 2018 in Wells House. Niamh was a wonderful, inspiring speaker. Her openness and honest approach in explaining her business journey from setting up a small business in a recession to expanding worldwide was truly remarkable. I would not hesitate in recommending Niamh as an outstanding business women and speaker.”- Breege Cosgrave
“It is always a brilliant experience to book Niamh Sherwin Barry for a business or motivational talk. Her natural exuberance for life and searing honesty make her story both inspirational and educational. She listens carefully to the brief, takes time to understand the audience and their learning needs and tailors her talk to deliver truly valuable insights.”- Karen Devine
“A simple conversation with Niamh can create a clear understanding for where you need to go with your business. I admire this lady for the enthusiasm and energy she gives to the people she crosses path within her professional surroundings. I truly look forward to working with Niamh in the near future.”- Selene Brennan
IMAGE Magazine ‘Business Woman of the Year’ Awards
EY Entrepreneur of the Year Awards
Matheson ‘Women Mean Business’ Awards